Search engine marketing or SEM is a type of Internet marketing strategy that involves driving visitors to websites by publishing paid ads and increasing their visibility in search engine results pages (SERPs). Search Engine Marketing may incorporate search engine optimization by which we can adjust website content and site architecture to achieve a higher ranking in search engine results pages to improve the performance of pay per click (PPC) Campaigns.
Your ad appears next to search results on Google. Talk about good timing.
With text and banner ads across Gmail and a network of over two millionwebsites and apps, your ad can show up where your customers are.
Your business comes to life in front of new customers on YouTube. It’s a uniqueway to share your story.
Promote your app by running ads across the entire Google network – no designexperience required.
With Search Engine Marketing you will see how many people are shown your ads, visit your website, or call your business. You can even target specific types of people if your business is specialized.
With Search Engine Marketing you will see how many people are shown your ads, visit your website,or call your business. You can even target specific types of people if yourbusiness is specialized.
Once you’ve found what’s working and what’s not, you can tweak your ads and test your changes to see if they work better.
Adjust your budget whenever you want. Plus, with no contract, you can end yourcampaign anytime without cancellation fees.
The Internet never sleeps and so do the Search Engines. With SEM you will drive targeted traffic to your site 24/7. When your site has visibility on search engines, you are going to get
targeted traffic every hour, of every day.
Do a Google Search with some keywords related to your business. You will see that most of your Competitors are already leveraging SEM, and are taking business away from you. Stay competitive in your industry with SEM
SEM is cost effective when compared to other traditional advertising media. Search engine traffic is more targeted which makes it easier for you to convert prospects to customers
The levels of control over paid search with platforms like Google AdWords and Bing Ads are truly astonishing, giving you control over
By achieving high visibility of your website on search engines, you are showing your prospects that your business is an authority in your respective brand or industry. When searchers see your website often, they will remember your brand.
Whether you want to reach potential clients in your own backyard or halfway across the world, you can target searchers down to their city level location.
In today's environment where resources are tight, every penny spent on advertising matters more than ever. Everything with paid search can be measured based on conversions (e.g. lead gen, sale) down to the ad and keyword levels so that you know exactly what's working and what's not performing.
iiwhosting.com
FAQ